Tata Tea Gold, the most premium offering from Tata Teaäó»s portfolio, was launched in 2003 as a superior variant on the äóÖaromaäó» platform. While the practice of mixing CTC (Crushed, Tear, Curl) granules with long leaves was prevalent amongst discerning tea consumers, there was no packaged player addressing this area. Tata Tea tapped into this rich insight and developed Tata Tea Gold. Its uniqueness lies in the superior balance it maintains between strength and aroma, which is produced by mixing CTC granules with gently-rolled 15% longer leaves.
Black pepper is a dried mature fruit of the topical perennial climbing plant and is known as the king of spices. It is popular in